Northstar Console — Project Info

Northstar Console

What is it?

A fictional customer-health workspace for customer-success teams who need to know which accounts need attention, why they need it, and what to do next.

The redesign replaces a wall of equally weighted metrics with a clear hierarchy, focused trends, and an action-oriented activity feed.

My role

Product designer for the concept: framing the problem, defining the information hierarchy, and designing the overview and account investigation flows.

Worked across product, design, and engineering concerns to keep the interface decision-ready without adding more charts for their own sake.

Reflection: data-dense products rarely need more visualization. They need stronger hierarchy, a coherent narrative, and a clear distinction between information to monitor and information that requires action.